According to the organiser, Ifema Madrid, the Portuguese presence reflects the importance of Spain as «one of the main distribution channels» for Portuguese fashion and will introduce professional visitors to collections developed for multi-brand retail.
Portugal will be represented by the brands Maloka/G’Ozé, Christina Félix and Scusi, with contemporary fashion proposals, as well as Polita, S.O.L.E Lisboa and SMF, with casual-inspired collections. The list of Portuguese exhibitors is completed by MRôlo, a specialist in mannequins, while Walkys will participate in the footwear segment.
The organisers stress that «Portuguese fashion is a constant presence in the multi-brand channel, particularly in the Spanish market, with product-focused proposals designed for rapid turnover at the point of sale».
At this summer 2026 edition, Momad will take place from 23 to 25 July, following the move from its usual September dates, bringing together more than 100 national and international brands in Hall 5 at Ifema Madrid, in a format which, according to the organisers, prioritises quality and product selection.
The event will also feature the Trend Zone, dedicated to distinctive proposals, and the Best Sellers Zone, created to showcase the exhibitors’ standout products.
The organisers also state that Momad will bring together brands from more than a dozen countries, including Spain, Italy, France, Germany, the UK, Turkey and Greece. The offer will cover contemporary fashion, with brands such as Vilagallo, Alba Conde and No Secrets; casual fashion, with Surkana, Meisïe and Nekane; footwear, with Victoria, Ria Menorca and ECCO; occasionwear, represented by Sonia Peña, Carla Ruiz and Máscara; as well as swimwear proposals from brands including Piti Cuiti, Mele Beach and Twins Fantasy.
